Striving to further the profession with diverse opportunities in continuing education, advocacy, ethics awareness, and networking.
Mr. William DeShurko, CFP is the President of 401 Advisor, LLC, a Registered Investment Advisor. He has an Economics degree from the University of Rochester and has been in the financial services industry since 1987. He is the author of the book, The Naked Truth about Your Money and is a regular contributor at HorsesMouth.com. Mr. DeShurko started his own firm in 1993, and adopted a momentum based investment strategy for his practice in 2004.